Gaurav Kumar

I Am Gaurav Kumar

Performance Marketing Executive

Currently working as a Performance Marketing Executive at Royal Sense Limited, where I manage Meta Ads campaigns, optimize advertising performance, and contribute to brand growth through result-driven marketing strategies. Previously worked with N S Digicraft Pvt. Ltd. as a Digital Marketing Executive, handling social media optimization, paid marketing, and branding activities for multiple clients. Also gained valuable experience as an SEO Executive at EduScope Smart Learning Solution Pvt. Ltd. and as a Digital Marketing & SEO Intern at ARETE Consultants Pvt. Ltd., where I developed strong knowledge in on-page SEO, off-page SEO, content marketing, profile creation, website optimization, and digital branding.

Started my professional journey with Onlinks Web Services Pvt. Ltd. as an SEO Intern, where I learned the fundamentals of search engine optimization, social bookmarking, directory submissions, profile creation, and website analysis while working on multiple client projects.

EDUCATION​​

Education is the foundation of success and the key to a brighter future.

Ignou

Bachelor of Arts

INDIRA GANDHI NATIONAL OPEN UNIVERSITY (IGNOU)

FREEDOM EMPLOYABILITY ACADEMY (FEA)

Employability Academy

FREEDOM EMPLOYABILITY ACADEMY (FEA)

INSTITUTE OF DIGITAL MARKETING (SKILL CIRCLE)

Digital Marketing

INSTITUTE OF DIGITAL MARKETING (SKILL CIRCLE)

MARKENDAY INSTITUE OF LEARNING TECHNOLOGY (MILT)

Diploma In Computer App

MARKENDAY INSTITUE OF LEARNING TECHNOLOGY (MILT)

12th Completed From NIOS

ST. MARK’S SENIOR SECONDARY  PUBLIC SCHOOL, DELHI

V. N. P. H. S. SCHOOL

10th Completed From UP Board

VIDYAWATI NATIONAL PUBLIC SCHOOL, NOIDA

WORK EXPERIENCE​

I am Digital marketing professional with experience in Performance Marketing, SEO, Social Media Marketing, and Paid Ads. Currently working at Royal Sense Limited as a Performance Marketing Executive. Previously worked with N S Digicraft Pvt. Ltd., EduScope Smart Learning Solution Pvt. Ltd., ARETE Consultants Pvt. Ltd., and Onlinks Web Services Pvt. Ltd., gaining skills in SEO, branding, content marketing, and digital campaigns.

2023
Present

PROJECT I HAVE WORKED WITH

Real Projects, Real Growth, Real Results.

PAST WORK

A Journey of Creativity, Strategy, and Results.

Experienced in SEO, Google Ads, Social Media Marketing, and Creative Design Work.

Digital Marketing Projects

Worked on SEO, Google Ads, Social Media Marketing, and Design projects for different brands and clients. Experienced in creating reports, improving online visibility, managing digital campaigns, and supporting brand growth through creative marketing strategies.

SEO

SEO (Search Engine Optimization) is the practice of optimizing a website to rank higher on search engines like Google, helping it attract more visitors. It involves improving on-page elements like keywords, titles, and content, while also focusing on off-page strategies like building backlinks and promoting through social media. Technical SEO ensures your site is fast, mobile-friendly, and easy to navigate. Creating high-quality, useful content is key to engaging users and improving rankings. Though it takes time, SEO is a cost-effective way to drive organic traffic and grow your online presence.

SEO Work

SEO Reports

Google AdWords

Google Ads is an advertising platform by Google that helps businesses promote their products or services online. It offers different ad types like Search Ads (appear in search results), Display Ads (banners on websites), Video Ads (on YouTube), and Shopping Ads (product listings). You only pay when someone clicks your ad, making it cost-effective.

You can target specific audiences based on keywords, location, age, or interests. It also allows you to set your budget, track performance, and adjust campaigns anytime. Google Ads is a powerful way to reach potential customers and grow your business online.

Google AdWords (Work)

SMM

Social Media Marketing (SMM) is promoting a brand, product, or service using social media platforms like Facebook, Instagram, and LinkedIn. It involves creating and sharing content, running paid ads, and engaging with followers to build brand awareness, drive traffic, and generate leads. SMM allows businesses to connect with their target audience directly, using posts, videos, stories, and comments. It also provides analytics to measure the success of campaigns. With the right strategy, SMM is an effective way to grow a business and reach potential customers.

SMM Work

Canva Designs

I create creative and professional designs for social media, branding, and digital marketing campaigns. I focus on making simple, clean, and eye-catching creatives that help brands attract more people and improve their online presence. My design work includes social media posts, promotional creatives, ad banners, and marketing visuals that support business growth and brand engagement.

Designs Work

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